5 Easy Tips to Optimize Your LinkedIn Profile

By on November 8, 2013


It’s no secret: LinkedIn is the top professional social network and top social recruiting platform on the web.

LinkedIn’s user base is growing rapidly (up 38% since 2012) with an active user base of 259 million people, and Forbes claims that the value of each LinkedIn user is roughly $93 캐논 eos utility 3.6.

In addition, to coincide with the worldwide shift towards mobile, LinkedIn has added a slew of features and updated their mobile apps which now drive 38% of unique visits to their site.

So how can you take advantage of the power of this social network on a personal level to increase new business opportunities such as partnerships, job offers, mentorships, or finding new prospects Download Windows 10 Korean Language Pack?

It all begins with your profile.

5 Easy Tips to Optimize Your LinkedIn Profile

#1: Add a Profile Photo

Did you know that by adding a profile picture, it makes your profile 7 times more likely to be viewed by others? People want to know whether they are viewing a real person behind all the text. A photo adds a more personal element, so be sure to include a picture that represents yourself in a professional manner… and don’t forget to smile – it makes your profile look more inviting Download Windows MovieMaker 2018!

David Ahn LinkedIn

#2: Add a Professional Headline

The headline section underneath your name is a highly visible portion of your LinkedIn profile that shows up in search results prominently. This is a great place to brand yourself and include information that will attract people to click your profile and find out more about you.

One thing that is very useful to include in the headline is your @Twitter user handle so that people can easily search for your Twitter page and connect with you there as well 윈도우10 한글 언어팩.

#3: Add Relevant Links to Your Contact Info

David Ahn LinkedIn Contact Info

Under your contact info, you can choose to display your Email, Phone, IM, and Address to your connections, and also display your Twitter handle and 3 additional website links to everyone on LinkedIn.

For the website links, it’d be a good opportunity to include your company website, your blog, or any additional social networks where you’d like to connect with others 마이크로소프트 익스플로러 11 다운로드.

#4: Create a Custom LinkedIn URL

While LinkedIn provides a default URL for you upon creating a profile, you will want to set a custom link for the added SEO benefits as well as the simplicity and professional look of this URL compared to the default public URL.

You can enhance your personal brand by adding this custom URL to your email signature, printing it on your business card, and linking it on your website or blog Download Hancom 2014 vp.

Here’s how you can set yours up:

First, you will need to click “Edit Profile” under your Headline and click the “Edit” link for your LinkedIn profile URL.

David Ahn LinkedIn Profile URL

Next, scroll down and look for the module on the right-hand side that says “Your public profile URL” and click “Customize your public profile URL.”

Then, enter a username and click “Set Custom URL” and you’re done fastcopy 다운로드!

David Ahn LinkedIn Custom URL

#5: Show Examples of Your Work

Ever since LinkedIn bought SlideShare in 2012, the social network has focused on increasing the value of member profiles by adding the ability to include high quality visual media such as YouTube videos, Images, Documents, Blogs and, of course, SlideShare presentations.

You can include these under your Experience section and also add them to your Summary section if it represents your personal brand well.

Take a look at my profile and how I included a digital portfolio that I created for my internship experience last year at NanoLumens Inc 게임 녹스 다운로드.

David Ahn LinkedIn Background Summary

The included media is simply a YouTube video link that is embedded into my LinkedIn profile.

You can also link your best blogs to showcase your writing samples 90s ballad.

LinkedIn For Success

From my own personal experience, LinkedIn is a huge reason for my success today: I found my current job at SMMU when I was contacted through the social network by our CEO, John Souza, earlier this year.

While I spent a lot of time preparing my LinkedIn profile prior to beginning my work here at SMMU, for the sake of time, there were plenty of things that I could not include in today’s post Download Windows 10 rs5.

If you would like to learn more about how to leverage the power of the world’s most trusted business platform, then look into our Advanced LinkedIn course which will be updated very soon!

Thanks for reading our post. If you have any questions or comments leave them below, and feel free to connect with me on LinkedIn!

About David Ahn

David entered the business world as a marketing intern at NanoLumens – an Atlanta tech startup that provides unique digital LED signage. While interning for the company, he found a particular interest in content marketing, social media, and visual branding. After completing the internship, he began his professional career with iFusion Marketing working with Atlanta tech startups. In 2013, he joined SMMU as a blogger, copywriter, and social media manager. Connect with him on Twitter @Dav1dAhn.
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