All posts by Aaron Chichioco

  • How to Protect Your Brand From Fraud Influencers

      Before the Internet, it was common for advertising agencies to use celebrity endorsers and brand ambassadors for product promotions. It is a popular form of marketing where brands bank on a famous personality’s fame and social...

    • Posted April 3, 2020
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  • Social Media Marketing Tips for 2019

    The landscape of social media marketing continues to evolve. What may have been considered an effective practice in the last two years could become antiquated in the course of 2019. So as the new year rolls around,...

    • Posted January 22, 2019
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  • Facebook Quizzes: The New Secret Weapon for Customer Segmentation

    We’ve all done it. You wanted to know “Which ‘Game of Thrones’ Character” you are. I wanted to know which Beatle I was. We’ve both shared it. And before you knew it, it spread all over our...

    • Posted November 13, 2018
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  • Creating Ads That Convert: How to Get Your Social Media Ads Right

     Image Source Digital Vidya Marketing Blog When Facebook changed its algorithm to prioritize what it was actually built for—maintaining stronger connections among friends and families—plenty of marketing managers were taken by surprise. Even the biggest publishers can’t...

    • Posted July 26, 2018
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